The picture is of fraud and lies and spin and manipulation, giving rise to something unreal. Here is another big difference between saved and lost – reality or unreality.
You could apply it to the church. There have always been people, some of them may have meant well, who thought you could build churches by spin and by emotional preaching, get people to make decisions for Christ, any means you can. What counts is results, what counts is numbers, what counts is bodies in the pews, not repentant hearts, not real seekers, not real conversion and transformation of life. Get them in, anyhow you can. Borrow from the world, play the world’s music, do it the world’s way, turn your preachers into masters of ceremonies and comedians. What you produce is a mega church, where some of the people may be true believers but the vast majority will not be. They have been tricked, baited, brought in, told they can have the world and the Lord at the same time. And ultimately the whole thing is going to collapse. Some of these vast mega churches have already moved from being at least orthodox in their belief to being completely heretical in their belief, and it happened in a matter of a few years because most of the people were never truly converted. So when the doctrines changed they were quite happy.